In this episode, Lixxy sits down with marketing expert Meredith Raber to explore game-changing content strategies for small business owners.
Together, they share practical tips to simplify and amplify your content, making it easier to engage effectively with your audience. Meredith dives into the power of video content for boosting client engagement and explains how personal branding can build trust by showing a bit of real life—without oversharing.
They discuss moving away from polished social feeds toward more genuine, value-driven posts, repurposing relevant content, and using stories to humanise your brand.
Tune in to learn how to maximise your marketing efforts!