Some people don’t like talking about themselves all the time. And that’s perfectly fine. A great way to get content without making it self-centered is by highlighting someone else’s success. That’s why today’s episode is client/customer spotlights.
Listeners love content they can relate to. If you can pick a customer or client and highlight how they’ve been able to improve using your product or service, that will be great content for you.
Be sure to make the episode about the client, and the audience, and not about you. This can be in the form of a narrated case study, or it can be an interview you do with the client.
Check out my more in-depth look at customer spotlights over on the GoWP blog.
Your task: think about a client or customer you really delivered for, and why. Then turn it into an episode!
About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.
Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.
Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools
Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
