Mia Kosoglow – Marketing Lead, Hyperbound
Summary:
In this episode of the SDR DiscoCall Show, host Neil Bhuiyan interviews Mia Kosoglow, the marketing lead at Hyperbound. They discuss Mia’s journey from sales to marketing, the importance of confidence and authenticity in both fields, and the value of self-reflection in career choices.
Mia shares her experiences at Outreach and Armada, highlighting the skills she gained and how they translate to her current role in marketing. The conversation emphasises the significance of finding joy in one’s work and the power of networking to create opportunities.
Key Takeaways:
Timestamps:
00:00 – Introduction to the SDR Disco Call Show
01:28 – Meet Mia Kosoglow: Background and Role at Hyperbound
02:20 – Understanding Hyperbound: AI in Sales Training
03:13 – Mia’s Personal Interests and Hobbies
05:09 – Mia’s Journey into Sales: Early Influences
07:49 – The Impact of Family on Career Choices
10:11 – Sales Education: The Value of a Sales Degree
11:30 – Sales Training: Role Plays and Competitions
14:28 – Internship Experience at Outreach
16:54 – Overcoming Rejection: The Power of Grit in Sales
20:57 – The Structure of Success in Sales
22:15 – The Competitive Spirit: Winning vs. Enjoying
23:59 – Building Confidence and Overcoming Challenges
27:21 – Aha Moments: Learning from Mistakes
32:19 – Transitioning to a Founding Role at Armada
39:47 – Realisations: Enjoyment vs. Skill in Sales
40:33 – Finding Joy in Work and Hobbies
43:46 – The Transition from Sales to Marketing
50:03 – Embracing Authenticity in Career Choices
55:51 – The SDR to Marketing Journey
01:00:44 – Advice for Future Generations
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