Lewis Chen was recently featured in Forbes Magazine's Entrepreneur section. Much like the fast food giant, Chick Fillet, Lewis's innovative business model concentrates on limiting their offerings to only three things, Whitening, Straightening and Cleaning teeth. As a Model it might best be described as a Boutique Services. By limiting their offerings, they are able to concentrate on high quality and high efficiency. In this Podcast Dr. Chen tells us a little about the challenges and also the strengths of this type of practice.
