In this episode, we sit down with Hannah Bartram, Chief Executive of ADEPT, to discuss the innovative "Find Your Path" campaign. Launched on February 24th, this targeted recruitment initiative aims to address critical workforce challenges in local authorities by attracting young people aged 18 to 27 to various roles within local government. We'll explore the campaign's development, its goals, and the unique opportunities it highlights in the place sector, including local highways, waste and recycling, green space, and access services. Join us as we delve into the strategies behind this campaign, the insights gained from focus groups with young people, and the potential impact on the future of local government recruitment.
Additionally, ADEPT will be holding a webinar for any interested parties on Tuesday, 18 March 2025, from 10am to 11:30am. This webinar, hosted by APSE, will provide an opportunity for relevant stakeholders and interested parties to explore and discuss the campaign in greater detail.
