Is superhost status worth it in 2022?
What is superhost status ○ The "superhost" designation on Airbnb is a sign that an Airbnb host has gotten
consistently good reviews over at least a year of hosting. Airbnb checks the status of hosts four times a year to ensure that a superhost badge is still relevant for each host.
○ - Host a minimum of 10 stays in a year ○ - Respond to guests quickly and maintain a 90% response rate or higher ○ - Have at least 80% 5-star reviews ○ - Honor confirmed reservations (meaning hosts should rarely cancel)
Is it worth it? Yes most of the time. It adds visibility and trust.
Here is when its not worth it. When guests are being unnecessarily difficult or you are
Losing sleep over it...
Tips to maximize superhost status: Consistently deliver great guest experiences Respond fast and work on communication skills Maintain your property and upgrade it when needed Request reviews from your happy guests Damage control when you do get a negative review
Can you lose superhost with one bad review? Yes absolutely if you do not have a lot of reviews, one or two can knock you out of superhost status...
Data From AirDNA
Quality of reviews was the second biggest impediment to achieving Superhost status. Of the 345,000 hosts with sufficient bookings in 2017, only 37% (129,000) had a rating of 4.8 or above
The remaining 112,000 hosts did not qualify due to either a low response rate or canceled bookings.
Our findings are clear that hosts earn significantly more revenue on Airbnb when they receive the Superhost stamp of approval.
The uptick can be seen in these key performance indicators:
Experiencing an 81% higher occupancy rate
Earning 60% more revenue per available day
A 5% improvement in listing traffic
Putting in the necessary time, effort, and strategy toward elevating your host status makes a difference in your short-term rental profitability. This is further validated by Airbnb’s recent announcement regarding the launch of Airbnb Plus. The company is making a continuous effort to classify and reward hosts who provide consistent and exceptional experiences.
