We’re back—and digging into a bold, unconventional corner of Virginia wine.
In this episode of Wine Fringe, Jill and Jake sit down with J. Snyder, owner of Petite Domaine, and Shai Van Gelder, winemaker at Petite Domaine. Together, they unpack J.’s leap from a different industry into wine and what it takes to carve out a niche in today’s complex, ever-shifting wine landscape. From launching a brand during one of the most challenging periods the industry has faced to questioning the standard tasting room experience, this conversation explores what it really means to do things differently.
The episode dives into how Petite Domaine is building a high-end product and a luxury experience, selling the aspirational lifestyle that sparkling wine represents—all while staying deeply rooted in Virginia winemaking. It’s a candid look at risk, reinvention, and reshaping expectations from the ground up.
It’s real, it’s refreshing, it’s Wine Fringe.
