With half a million followers on TikTok, it's not an exaggeration to say that Ariel Viera has become a true expert in the art of storytelling.
In this episode of wndrcast, Ariel speaks with wndr CEO and co-founder, Mickey Haslavsky, about the start of his social media career, sharing long-form history stories with his 30,000 followers on Facebook life, and how his path eventually led him to master TikTok. He explains how to properly tell stories to your audience across different types of platforms, while, most importantly, remaining authentic.
The challenge of telling a 20-minute long story in one minute for TikTok was what reeled Ariel in, his ability to do so in a way that is compelling and easily understandable is what made him stay.
This episode is a fascinating one, filled with some serious jewels to take with you throughout your content creation journey. Do yourself a favor and give it a listen.
Time stamps:
00:00: Introduction
01:06: How and why you started your creator journey
02:56: How did you move from Facebook live to TikTok bearing in mind that you need to edit on TikTok
05:04: How did you know what works during the transition?
07:24: How did you go from 30,000 on Facebook to half a million followers
09:26: How do you see the future of travel content especially with your background in media?
12:18: What are your thoughts on monetization?
15:27: How can a new creator define and segment their audience?
20:24: Most practical tips for coming up with good stories
26:42: Conclusion
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