Get ready to unlock the secrets of a brag-worthy brand strategy with Michelle. Listen and learn as she spills what happens during a brand strategy session with MKW Creative Co. and how they implement it. Dive into the recipe for creating a memorable brand, from the must-haves of a mission statement to brand identity. You'll learn how to measure the ROI of your strategy and the common pitfalls to watch out for.
If you're planning a rebrand or want to start on the right foot, press play and save this episode!
-------------------------
In today's episode, we cover the following:
- What brand strategy is, and why it's crucial for your business
- What happens in a brand strategy session with MKW Creative Co.
- Brand vs. marketing strategy
- Why your target audience is NOT everyone
- Finding your value proposition
- Getting clear on your brand personality
- Brand consistency
- Common brand strategy pitfalls
-----------------------
RESOURCES:
-----------------------
Connect on social with Michelle at:
-----------------------
Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time -
Buy Me a Coffee!
-----------------------
This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at
www.audible.com/kma.