Good morning everybody! Thank you for tuning in! Today is Saturday, the 6th of March.
And today we have a book review and it's called "Billion Dollar Loser" by Reeves Wiedeman.
The inside story of WeWork and its CEO, Adam Neumann, which tells the remarkable saga of one of the most audacious, and improbable, rises and falls in American business history.
In its earliest days, WeWork promised the impossible: to make the American work place cool. Adam Neumann, an immigrant determined to make his fortune in the United States, landed on the idea of repurposing surplus New York office space for the burgeoning freelance class.
Over the course of ten years, WeWork attracted billions of dollars from some of the most sought-after investors in the world, while spending it to build a global real estate empire that he insisted was much more than that: an organization that aspired to nothing less than "elevating the world's consciousness."
Give it a listen.
Listen on Spotify: https://spoti.fi/2VkXGHq
Listen on Apple Podcast: https://apple.co/39TYebQ
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Enjoy,
Dean
