Good morning everybody! Welcome to the Motivated Entrepreneurs podcast.
I'm your host, Dean Booty.
Today we have a book review by Robbie Kellman Baxter and its called "The Membership Economy"
In today's business world, it takes more than a website to stay competitive.
The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base.
And explode their market valuation―in the most disruptive shift in business since the Industrial Revolution.
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Cheers,
Dean
