Randy Freer - Media Expert, Former Hulu CEO, & CEO of the Freer Company - explains why we need to adopt updated metrics for measuring ratings. He shares the example of the NBA, which seems to be more popular than ever across media platforms, despite ratings concerns early in the season.
Listen to the full episode here: https://podcasts.apple.com/us/podcast/111-randy-freer-media-expert-former-hulu-ceo/id1544529117?i=1000686685297
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