In this episode of the NEGOTIATEx podcast, Keld Jensen breaks down how to approach seemingly "non-negotiable" points in negotiations, revealing that many can be flexible if the underlying reasons are understood. He highlights active listening as a vital tool for uncovering these reasons and improving the negotiation process. Keld also elaborates on the importance of conducting post-negotiation audits and using strategic checklists to refine future negotiations. Additionally, he discusses the challenges of managing compliance after contracts are signed, critiques cost-over-quality procurement practices, and introduces the "ultimate level" of negotiation mastery. Finally, Keld stresses the global impact of teaching negotiation on people's ability to communicate, collaborate, and solve problems across cultures and industries.
