This episode features Jan Brolsma, founder and CEO of Elfsquad, a Dutch CPQ vendor focused on small and medium-sized manufacturing companies (mostly up to $200 million annual revenue, and some beyond that) since 2016. Brolsma discusses:
- The impact of app development on the CPQ space.
- How Elfsquad's easy-to-use solution minimizes the need for professional services and custom coding.
- Their "API-first" approach and its benefits for Elfsquad and its customers.
- Elfsquad's expansion plans into new markets.
- Their pre-built integrations with other software solutions.
- "Archer," their proprietary development engine and its capabilities.
- The importance of visualization in the CPQ process.
- What a typical Elfsquad project entails.
- Their decision to operate without outside investors.
- "Archer 2.0" and other upcoming developments.
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