Dr. Marcie Beigel has been redesigning behavior for professionals, families, schools, and businesses for over 15 years. Her specialty is engaging with behaviors directly and giving clear and insightful directives to clients who are oftentimes business owners looking for balance at home to help create balance at work or new approaches to become better leaders. Her approach is heartfelt, but filled with tough love. You can get her weekly behavior newsletter at BehaviorAndBeyond.net. Dr. Marcie is also featured on NBC's Parenting Toolkit.
Dr. Marcie had people come up to her for years asking for her to write a book -- and she talked to people that read books like the one she would be writing so that she would have content that would connect with her readers and not just content that she would enjoy.
Writing a book will get people to take you more seriously -- and Dr. Marcie has found that people are more willing to dive in deep with her after reading because they feel they already know her.
Hire people to do the things you don't want or have the expertise to do -- and Dr. Marcie hired someone with the expertise to cultivate the right marketing plan for her book.
A lot of Dr. Marcie's employees work remotely -- and Dr. Marcie gets very proud of what she's built when they all get together for a business dinner. AWESOME!