When we step fully into our role as an occupational therapist and own the title, when we educate the community on our understanding of 'occupation' - we raise the collective consciousness. But it starts with us. As occupational therapists we often get frustrated that no one knows what it is we do. And it's a catch 22. We don't use the word 'occupation', because people don't understand what it means. And people don't understand what it means, because we don't talk about it. We often replace the word 'occupation' with 'task', 'function' or 'activity'. It's time we return to the roots of occupation. It's time we share the love!