Timestamp

Topic / Key Moment

00:00

Intro & Background 

02:00

Agency Model – Why DaBoost focuses on other agencies as clients; benefits of white-label services.

04:30

Challenges for Small Agencies – Peaks and valleys, staffing strain, cultural impact on morale.

06:00

Target Niche – Serving growing, small, or "mom & pop" agencies who need a full marketing team in the back office.

08:15

Agency Life: Mexico vs. US – Differences in tech adoption, client values, and work culture.

14:30

Geographic Footprint – Offices in Dallas, Milwaukee, and Merida; expansion strategy.

16:45

Operations Across Countries – Creating clear processes and retaining long-term team members.

19:00

Full Service vs. Specialization – Differences between US and Mexico agency models; why DaBoost offers a broad service mix.

22:00

Core Services – PPC, branding, content generation as bread-and-butter.

23:15

Dental Group Case Study – 43% boost in bookings

26:00

White-Label Relationships – Acting as the "front" or "back office" for partner agencies.

29:00

Building Trust – Positioning as a service provider, not a competitor; "we make your business our business."

31:00

Onboarding Process – One-week agency audit; seamless integration.

33:00

AI Perspective – Use AI for process optimization, not creative generation; risks of overuse and sameness.

36:15

Global Marketing Insights – What works in Mexico but not the US (personal trust, in-person business) and vice versa.

42:00

A Day in the Life – Time-blocking, KPIs (3 events/week, 2 orgs, 2 new contacts).

45:30

Cultural Differences – Milwaukee/Wisconsin vs. Mexico City and Merida business environments.

47:00

Future of Agencies – Move toward vendor-based execution teams; rise of small agencies.

50:00

Specialization vs. Generalization – Current choice to remain open to all verticals; long-term vision.

53:30

Final Plug – How to connect with Fernando and DaBoost online.