This week, Joe Ferronato is joined by CEO and cofounder of Dialed Archery, Scott Bakken. The two talk about archery hunting, the need for competition in the industry, adventures and the grit it takes to build a quality product and launch a business in an overly saturated market. Scott and his team build products based on the needs of hunters in the field because they are hardcore hunters and have designed products to improve the hunting experience.
