Description

What do products that help people with chronic bowel disorders have to do with the bigger picture on Sustainability? Well, after listening to today’s episode, you will know and have heard a lot of visionary thinking as I interview Lena Ehmsen Lachenmeier on this last episode of the season.

Lena is the CEO of medical device company Qufora and she says: “We humans are overall responsible for the survival of all species on this planet! We have to see things from a bigger perspective”. So, this is what Lena and the 80 employees in Qufora try to do. The main mission of Qufora is to ensure healthy lives for people. But not only right here and right now - they also want to ensure this for future generations and this brings sustainability into the equation.

We discuss:

• Impulses – Lena thinks there are two. The correct things we say, the “reality”.
• That the human quest to always keep on evolving, growing and pursuing the next big opportunity, means that we have to more forward – we can’t go backwards. Almost nobody wants to go back to living a simple life in the forest and harvesting berries.
• That we have to combine the quest of growth with sustainability to ensure the life of future generations
• How Qufora is working with four UN Goals to improve the conditions for the human race
• About hiring the right people and partnering with the right people
• That the word “Sustainability” is perhaps being watered down, because everyone uses it incessantly, without knowing what it really means

Links:

• Qufora : https://qufora.com/

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