Social media has an ever increasing influence on where we go on holiday and what we do when we get there.
BBC journalist Jordan Dunbar tells us the story of a small country road in Northern Ireland that became a tourist hotspot overnight after featuring on Game of Thrones.
We also hear from author and Radio 4 presenter Timandra Harkness on Vienna’s new marketing campaign that encourages tourists to ditch the hashtag.
Producers: Duncan Barber and Lucy Hancock
Editor: John Shields
