Welcome back to the podcast! In this episode, we dive into the energy of autumn and how it’s the perfect time for a content reset. As routines shift and the online business world gears up for its busiest season, it’s time to refresh your strategy and make your content work harder for you.
What We Cover:
- Why autumn is the ideal season for a content reset
- How to identify which content formats are working for you (and which to drop)
- The importance of reviewing your data, not just guessing what works
- Ideas for experimenting with new content styles and series
- Refreshing your inspiration by curating your social feeds and seeking new sources
- How to spot and adapt viral trends in your niche
- Four key questions to guide your content reset:
- Which formats are working for me?
- What new styles can I experiment with?
- What content inspires me, and how can I recreate those vibes?
- What’s going viral in my niche, and how can I adapt it?
Action Steps:
- Review your recent content performance and double down on what’s working.
- Pick one new content style to experiment with for 30 days.
- Curate your inspiration: unfollow, mute, or block accounts that don’t inspire you, and actively seek out new ideas.
- Identify a trending format or topic in your niche and remix it for your brand.
Mentioned in This Episode:
- Volume, my membership for creators and brand founders (doors opening soon!)
- Free training coming up on September 24th—mark your calendar!
If you want help applying this reset to your business, DM me on Instagram @vixmeldrew. Let me know what’s come up for you, and I’ll see you in the next episode!