Most churches still use bulletins. But with that being said, when was the last time you examined the true purpose of your church bulletin - and whether or not it was accomplishing its goal? In this video, we’ll lay out a series of principles that we believe a church bulletin should abide by and I'll even give you a free bulletin Photoshop template to help you create your own.
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What's In This Session?
- Does your church have a bulletin? 64% of responders said yes; 36% said no (0:31)
- This episode isn’t about eliminating your church’s bulletin (1:04)
- Principle #1: There is value in physical handouts at an in-person experience (1:20)
- Principle #2: Your church’s bulletin should align with your overall communication strategy (2:37)
- Principle #3: The less the content changes - the better (average cost of printing bulletin is $0.25 - a church of 100 people printing weekly bulletins costs more than $100/month) (3:29)
- Our overall communication strategy is The Central Hub - a single destination for every next step (5:10)
- Idea #1: Your bulletin should inspire action, not simply contain information (8:20)
- Idea #2: Your bulletin design should align with your church’s style guide (8:51)
- Idea #3: Your bulletin should be just as useful for new folks as it regular attendees (10:03)
- Idea #4: Your bulletin could be distributed monthly instead of weekly (11:14)
- Idea #5: Your bulletin should point your church to The Central Hub (13:35)
- What to include in your bulletin? Four squares -> Small groups, giving, prayer request, one BIG event (13:39)
Show Notes & Resources Mentioned:
