Description

Brady dives into the statistics that prove most people use social proof and reviews to make decisions. He also outlines how your church can use this to their advantage.

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What's In This Session?

• Defining social proof (0:31)
• The 2010 environmental study published by the Wall Street Journal (1:12)
• An empty restaurant vs. a full one (2:46)
• 70% of consumers look at reviews before making a purchase (3:36)
• Facebook and Google reviews (4:22)
• How GoodNews.Church uses social proof on their website (5:59)
• Social proof at the bottom of your Plan A Visit and I'm New pages (7:23)

Show Notes & Resources Mentioned

• 7 Things You Must Understand When Leveraging Social Proof In Your Marketing Efforts
• How To Use The Psychology Of Social Proof To Your Advantage
• The Secret To Turning Consumers Green - Wall Street Journal
• ProChurchPodcast.com
• The Top 25 Best Church Websites Of 2017
• GoodNews.church
• Flames & Embers on Storytape
• Pro Church Tools
• Pro Church Tools on Facebook
• Pro Church Tools on YouTube
• Brady Shearer on Instagram
• Brady Shearer on Twitter
• Alex Mills on Instagram

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/unstoppable-power-social-proof-ep-017/.