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This week, David and
Terry talk about the importance of evaluation as part of a PR campaign. They also welcome an audio comment from Francis Wooby. Finally, Terry does his segment of Inside PRoper English.
Show Notes
00:30 Terry introduces the show.
02:25 Francis Wooby sends in an audio comment.
09:05 Francis also passed on a link to a survey at Emerson College about the level of engagement among podcast listeners.
11:20 This week's main topic: evaluation
28:35 David mentions some measurement resources: KD Paine's blog, Alan Chumley's blog, and the IABC Creative Commons measurement page.
29:50 Inside PRoper English: uninterested and disinterested
Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.
