PSM: Professional Services Marketing

Episode 264 - Developing Great Case Studies & Using AI To Help

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Description

What if your project summaries could proactively win work for you? Leslie Blaize, CPSM, is a case study specialist. She's sharing the secrets to making a compelling case study document that speaks to your company, your client, and prospective clients with her 1 case study = 3 wins techniques.
 
Resources:
American Writers and Artists Institute - https://www.awai.com/ 
Casey Hibbard - https://www.compelling-cases.com/ 
SMPS Pacific Regional Conference - https://smps-prc.org/ 
 
Connect with Leslie Blaize: linkedin.com/in/freelance-writer-architecture-engineering-construction/  
 
AEC Connect newsletter: Subscribe on LinkedIn 
https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6947590700544704513 
 
Website: blaizecommunications.com/ 
 
blaizecommunications@gmail.com
 
Music by RomanSenykMusic on Pixabay. www.pixabay.com