Although some studio owners feel like “sales” is a dirty word, the reality is that it’s the lifeblood of your business. Establishing a natural rhythm can help integrate this critical responsibility.
In Episode 673: The Sales Rhythm that Grows Fitness Studios, Coach Caroline Plambeck outlines how you can develop an organized, cyclical sales process.
Paint the panorama: identify annual goals, then break into quarterly targets
Get granular: reverse-engineer monthly, weekly and daily goals from annual numbers
Appoint ownership: delegate sales responsibilities to all team members
Aim broadly: address intro offers, reactivations, winbacks and current members
Touch base: use shift reports, check-ins and data for real-time status
Winning at sales doesn’t mean you need a new offer every week – or the lowest prices. Sales isn’t just hustle – it’s about rhythm and routine. Create your cadence with Episode 673.
Catch you there,
Lise
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