Description

Real Talking Tips 45 completes the 4-part Power of Persuasion series. In episodes 42-44, we constructed the 3 pillars of persuasion: Ethos, Logos, and Pathos.

Now we're going to dig a little deeper into Aristotle's Treatise on Rhetoric where he defined the available means of persuasion into three additional categories: Judicial, Demonstrative, and Deliberate.

Because it's about the FUTURE, we're going to focus on Deliberative Rhetoric, where:

• Logos: Provides information for your audience to think.
• Pathos: Encourages your audience to feel.
• Ethos: Establishes why your audience should trust you.

Then, I'm going to give you the Elaine Clark Real Talking Tips guide to using rhetoric as a powerful persuasive speaking tool.