Have you ever wondered what it takes to transition from corporate success to real estate excellence?
In this episode of the Real Estate Excellence Podcast, top-performing agent Danielle Wolbert. Helping others achieve their goals and dreams has always been a guiding light for Danielle Wolbert. Originally from Maryland, Danielle has spent most of her life in the Jacksonville area. She graduated from the University of North Florida with a degree in marketing and worked previously in banking sales. She bought her first home when she was just 21 years old, so she's thrilled to be helping others fulfill their own dreams of homeownership.
Danielle discusses the critical importance of providing exceptional value to clients, continuous education, and active involvement in industry associations. She also emphasizes strategies for adapting to a changing market, the evolving nature of client relationships, and the impact of new buyer broker agreements.
Tune in for actionable insights and personal experiences that highlight the power of a strong work ethic and legislative advocacy in achieving real estate success!
00:00 - 04:31 Today's Guest: Danielle Wolbert
· Tracy welcomes Danielle Wolbert, a top-performing real estate agent with nearly 20 years of corporate experience before transitioning into real estate.
· She shares her journey from purchasing her first home at 21 to becoming a consistent top performer in her region.
· Danielle’s background, her move from Maryland to Jacksonville, and the role of personalized client gifts in her business.
04:31 - 18:13 Managing a Spa: Early Leadership Experience
· Danielle’s personal and professional journey of an individual who starts working in a spa during high school
· How she landed a managerial role while attending the University of North Florida.
· Driven by a passion for business inspired by her father's career in sales, she gains extensive management experience early on.
· Her pivots towards marketing before exploring corporate account management roles.
· Her mother's involvement in real estate and her own interest in home decoration
18:14 - 35:13 Consistency in Real Estate Farming
· Danielle’s transition into real estate after COVID-19 halted her face-to-face interactions
· She explores the initial fear and eventual courage required to leave a stable banking job, highlighting significant steps taken, including:
o Taking a real estate course; and
o Seeking mentorship.
· Her journey from her first licensing steps to her rigorous approach in learning the market
· Establishing client relationships, and navigating the challenges of her new career.
35:13 - 38:23 The Power of Word-of-Mouth Marketing
· Effective strategies for real estate agents to build and maintain relationships within their communities to drive business growth.
· The importance of finding a unique channel for engagement, whether through sports, church, or other community activities.
· The benefits of personalized marketing, such as wearing branded apparel at events and utilizing newsletters, both digital and print.
· The significance of a Buyer Broker Agreement is discussed as a tool to enhance professionalism and clear communication of value to clients.
· The role of consistent word-of-mouth referrals and how to nurture these relationships through appreciation and continuous engagement.
38:23 - 01:12:22 The Value of Continuous Learning and Final Thought
· The evolving practices in real estate, particularly focusing on how listing presentations have changed post-August 17th.
· The need for sellers to budget for buyer broker compensation and the importance of high-quality marketing and presentation strategies, such as professional photography and staging.
· The value of clear communication about industry changes and staying educated and involved in the industry.
· The benefits of active participation in organizations like NIFAR and the Florida Realtors to stay informed and advocate for clients.
· Focusing on client satisfaction and maintaining a growth mindset.
Quotes:
"It's not just about selling this house and making a commission. It's about being a part of the big picture and really seeing change happen.” – Danielle Wolbert
“I've always just been a super driven person. I've worked since I was 14 years old. The minute I could get a job, I had a job, and so, just always wanting to better yourself I think is the most important thing.” – Danielle Wolbert
“Your goal is that you're giving people more than what you're receiving and that they feel like that at the end of the transaction, that they got more than they could ever pay you.” – Danielle Wolbert
To contact Danielle Wolbert, learn more about her business, and make her a part of your network, make sure to follow her on Instagram, Facebook, LinkedIn, and Website.
Instagram: https://www.instagram.com/daniwolbert
Facebook: https://www.facebook.com/dmwolbert
LinkedIn: https://www.linkedin.com/in/daniellewolbert
Website: https://daniellewolbert.com/
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