Anna interviews Gemma Gilbert, a seasoned entrepreneur and coach who has crafted a successful business helping coaches transition from 1:1 to group programmes.
Gemma opens up about her own journey from being a teacher to selling educational software and eventually setting up her own coaching business. Throughout the conversation, she shares her insights into managing a business that prioritises balance, fun, and authenticity without falling into the trap of overworking.
Tune in to discover how Gemma has successfully implemented a simple, yet effective, business model that supports her lifestyle goals, and learn how you can apply these principles to your own journey towards redefining success.
Key takeaways:
Redefining Success: Gemma shifted her perspective on success from traditional career progression to achieving balance between work and personal life, illustrating that true success involves both financial stability and personal fulfilment.
Group Programme Specialty: Gemma transitioned from a multi-offer business model to focusing on one core offering: helping entrepreneurs grow through group programmes, leveraging her teaching background and penchant for interactive learning.
Facing Entrepreneurial Challenges: The conversation delves into the emotional and psychological challenges Gemma faced, such as dealing with visibility fears, income fluctuations, and the worthiness of her new career path.
Simplifying Business Models: Gemma highlights the benefits of simplifying business offerings, explaining her decision to streamline her operations to maximise impact and minimise complexity, while avoiding burnout.
Authenticity in Personal Branding: Emphasising authenticity, Gemma encourages entrepreneurs to show up as their genuine selves, drawing on her own experiences of overcoming societal expectations to create a brand that resonates.
Resources mentioned:
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