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In today's episode, Anna looks at why building your audience is one of the very first steps you need to take in your fledgling business.

I loved doing my coach training back in 2014 (shout-out to the International Coach Academy!) I even completed the two-year course in six months, doing the final oral exams at 3 am in Hawaii, where I was traveling at the time! I graduated with enthusiasm and passion for helping others and had my website and social media profiles up and running in a matter of days.


And then... nothing! Well, almost nothing. A handful of people visited my website... A couple of my friends followed my Facebook page... And just one person signed up to my in-person workshop that I had excitedly announced.


As it turns out, it's not enough just to create a website, pretty social profiles and a range of products and services. I learned the hard way that the crucial step that I had missed, that has to come before you start trying to sell anything, is building your audience. Attracting a community of fans who will be thrilled to buy from you when you do announce your services.


But how on earth do you build an audience from absolutely nothing when you're first starting out??


Find out on this week's podcast episode!


*Resources mentioned during the episode*


The One Step Outside Facebook group - Join us over in the Facebook group to meet like-minded people who are working on reimagining success in their life and business and to get access to direct support and free training sessions from Anna. www.facebook.com/groups/onestepoutside


Connect with Anna:


www.onestepoutside.com


www.facebook.com/onestepoutside


www.instagram.com/annaselundberg


If you're ready to start to reimagine what success could look like for you, here are some of the ways in which Anna can support you:


Get private mentoring for your business - Partnering with a business coach can help you see those blind spots and get both external accountability and expert guidance to take your business to where you want it to be. www.onestepoutside.com/freeconsultation


Get private career coaching - Individual coaching is fully tailored to your specific goals and desires so we can create the programme that works best for you, with the support that you need to move forwards. www.onestepoutside.com/claritycall


Grab a copy of "Leaving the Corporate 9 to 5" - After interviewing 50 people who have left the corporate 9 to 5 to forge their own path, Anna has collected their stories in a book that will inspire you with the possibilities that are out there and reassure you that you're not alone in looking for an alternative. www.leavingthecorporate9to5.com


Join the One Step Outside the 9 to 5 group programme -This is your roadmap to transitioning from a corporate job into setting up a meaningful business that will bring you more freedom, flexibility and fulfilment outside of the corporate 9 to 5. www.onestepoutside.com/9to5


Up-level with the Fast-track your business programme - This is your guide to taking your business from surviving to thriving and making sure that you achieve the freedom, flexibility and fulfilment that you dreamed of when you started. www.onestepoutside.com/fasttrack