If recruitment advertising poorly signals diversity, attracting underrepresented talent becomes harder. Here I examine why signalling strategies often fail.
In this episode we cover:
• How diversity images signal organisational hierarchy
• Why entry-level diversity signals deter candidates
• When signalling strategies require greater sophistication
If your challenge is moving beyond symbolic recruitment signals, explore:
https://implementation.elementofinclusion.com/
Here are some resources so you can go deeper
Reactions to diversity in recruitment advertising--are differences black and white?
Check out these related episodes of the show
Olivier Vidal: Fair Hiring, Diversity & Inclusion
Cynthia Davis: BAME Recruitment & Challenges in the Workplace
Why Relying On Credibility Indicators is an Inclusion Mistake