The final episode of Rittener Reflections for 2025.
When I launched this podcast back in January, I opened with five certainties I believed would shape cross‑border trade in the year ahead. What I didn’t anticipate—what none of us anticipated—was just how unpredictable 2025 would become. If Episode 1 was about preparing for volatility, this episode is about living through it.
With this episode, I will close the loop. I’ll revisit those five certainties, reflect on what actually happened, and then share some personal reflections on why, for me, 2025 became the year of the unexpected.
