Nico Dato of Entrata joins host Peter Stevenson and Co-Host Alysha Smith of modern8 to talk about the difference in building a startup and joining a successful company, why working for a purpose driven company makes showing up to work fun and why you should align your marketing goals with the greater company goals. - By Subject is a production of modern8, a8ency and Silicon Slopes and is invested in highlighting, promoting and celebrating the unique and talented marketing and brand leaders in the Silicon Slopes Community.