Managing Partner Mike Edelhart talks with Chris Bryson, CEO of New School Foods, about creating whole-cut fish made entirely from plants that looks, cooks, flakes, and tastes just like wild salmon.
As the past founder of a successful e-commerce company with absolutely no culinary experience, Chris didn't foresee leading an alternative protein startup being the next step in his career. But upon realizing the magnitude of the current food crisis, he was compelled to take action. His fresh perspective and willingness to question the problematic existing manufacturing process resulted in an incredibly authentic and highly scalable product destined for momentous, industry-wide impact.