Episode #41 Notes
1:00 - Tell us about your background in the natural products industry?
2:30 - What’s been the most challenging - and rewarding - part of working the natural products industry?
4:30 - What are some of the products you’ve brought to market?
6:00 - How have consumer preferences evolved in the last couple decades?
7:45 - What attracts customers to certifications and high-attribute standards, like Organic and Regenerative Organic?
9:45 - How does someone go about breaking into Consumer Packaged Goods?
11:30 - What got you into confections and baked goods products?
13:30 - What are your ingredient sources standards, and how do they set you apart?
17:00 - What role can ethical CPG companies in evolving and repairing the food system?
18:15 - What does the food industry need to do to address racial inequities, climate change, and food apartheid?
23:00 - What do you look for when you’re investing in a food company?
26:00 - What are some red flags that companies are not a good fit?
29:00 - Case study on discrimination, anti-semitics, and hiring.
33:30 - Suggested readings?
Grant, Ron Chernow
Ramping Your Brand, James F. Richardson
Titan: The Life of John D. Rockefeller Jr., Ron Chernow
Mediocre, Ijeoma Oluo
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
