Description

Persuasion has gotten a bad rap over the years, probably not thanks to used car salespeople and hypnotists. However, ethical persuasion is an art we need to perfect as leaders. In this episode of "The Master Communicator," host David Tyler explores the crucial leadership skill of persuasion. He explores the psychology of persuasion, including principles like reciprocity, social proof, and authority. David also shares techniques for crafting persuasive messages, building rapport with your audience, and using storytelling to make your arguments compelling. Join us to learn how to influence others effectively and support your ideas and projects.

Chapters

(00:00) – Introduction

(01:02) – Chapter 1: Understanding the Psychology of Persuasion

(02:48) – Chapter 2: Crafting Persuasive Messages

(04:08) – Chapter 3: Building Rapport with Your Audience

(05:10) – Chapter 4: Using Storytelling to Persuade

(06:25) – Chapter 5: Applying Persuasion to Create Harmony and Collaboration

(07:36) – The Bottom Line

LET'S MEET

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https://tidycal.com/davidtyler/15-minute-phone-meeting

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https://tidycal.com/davidtyler/15-minute-zoom-meeting

Key Points Discussed:

• Understanding the psychology of persuasion: reciprocity, social proof, and authority.
• Techniques for crafting clear and compelling persuasive messages.
• Building rapport with your audience through common ground and active listening.
• Using storytelling to make arguments more relatable and memorable.
• Applying persuasion principles to foster collaboration and create harmony within teams.

Resources and Links:

• Dean Rusk quote: BrainyQuote
• Aesop's Fables: Goodreads
• Lee Iacocca quote: Goodreads

Quotes:

• "The best way to persuade people is with your ears – by listening to them." – Dean Rusk
• "Persuasion is often more effective than force." – Aesop
• "You can have brilliant ideas, but if you can't get them across, your ideas won't get you anywhere." – Lee Iacocca

WEBINAR

https://davidtylerspeaks.com/webinar

What Now: 

Subscribe to The Master Communicator Newsletter: https://www.davidtylerspeaks.com/newsletter

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YouTube: https://www.youtube.com/@davidtylerspeaks

Twitter: https://x.com/DavidTylerSPEAK

LinkedIn: https://www.linkedin.com/in/davidtyler/

Don’t forget to subscribe to our podcast and leave a review. Share this episode with your network to help others learn effective crisis communication strategies.

Contact Information: 

Email: david@davidtylerspeaks.com

Email: booking@davidtylerspeaks.com (Arrange Speaking Engagements)

Website: https://www.davidtylerspeaks.com

Credits and Acknowledgments: Special thanks to BouDa Sync Music for our theme and production music. https://www.boudasyncmusic.com

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