We all have “soundtracks” — those repetitive thoughts that quietly shape how we act in business.
Some are harmless, but others drag us down, create guilt, and keep us stuck.
In this episode, we unpack some of the most dangerous soundtracks we hear from clinicians and business owners — and how to rewrite them.
We cover:
🧠 The hidden money soundtracks (like “I’m so expensive” or “They’ll think I’m greedy”)
💬 The confidence soundtracks (“I’m not good at business” or “I just want to treat patients”)
💸 The sales soundtracks (“Sales is sleazy” or “I don’t want to bother people”)
🕒 The time soundtracks (“I don’t have time” and “It’s easier if I do it myself”)
⚡ And the challenge soundtracks (“There must be an easier way” or “This is just how it is”)
🎯 Ready to replace the thoughts that hold you back with ones that help you rise?
Join the Business Accelerator → www.pelvicptrising.com/accelerator
About Us
Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.
Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!
Get in Touch!
Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).
Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
