Rita Goodroe is a former attorney who built a thriving career as a business coach and professional speaker. She helps people and organizations lead, connect, and sell more effectively by focusing on authenticity and relationship-building. Before launching her coaching and speaking career, Rita practiced law for 13 years, specializing in business and real estate. After leaving law, she became a dating coach, quickly surpassing her legal income, and eventually shifted into business strategy and sales coaching. She’s been featured in major media outlets and spoken for well-known brands like Kellogg’s and Volvo. In this interview, Rita shares how she transitioned from law to entrepreneurship, what lawyers can learn from relationship-based communication, and how to avoid common business mistakes. She also talks about mindset, self-care, and why loving the process is more important than chasing the destination. Tune in to hear Rita’s refreshing take on success, personal growth, and what it really means to build a business and a life that aligns with who you are.
Rita Goodroe
https://www.ritagoodroe.com/
Louis Goodman
www.louisgoodman.com
https://www.lovethylawyer.com/
510.582.9090
Music: Joel Katz, Seaside Recording, Maui
Tech: Bryan Matheson, Skyline Studios, Oakland
Audiograms: Paul Robert
