In this episode, we’re busting a huge marketing myth—the idea that more followers automatically mean more success. If you’re chasing vanity metrics like follower count, but your business isn’t making more money, it’s time to shift your focus.
We’ll break down:
✅ Why engagement, relationships, and conversions matter more than numbers.
✅ How to shift your strategy from growing an audience to growing your revenue.
✅ Actionable steps to attract the right people and turn them into paying customers.
Connect with me
Website: www.newschoolofmarketing.com
Facebook: @newschoolofmarketing
Instagram: @bianca_mckenzie
Work with me:
🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster.
https://newschoolofmarketing.com/accelerate
🔵 MOMENTUM MENTORING: private mentoring packages designed to get your marketing unstuck. With strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone.
https://newschoolofmarketing.com/mentoring
🟣 MARKETING MOMENTUM MEMBERSHIP: The complete marketing system for course creators and membership owners who are done with scattered strategies. Get the roadmap, the support, and the community to build predictable lead generation without burning out. htt...
