What turns a good idea into a movement? In this episode, Jon and Becky explore how purpose—when it’s clear, actionable, and rooted in emotion—becomes the driving force behind real change.
You’ll hear how Scott Harrison rebuilt trust in giving through Charity: Water, how Sara Cunningham sparked a nationwide movement with Free Mom Hugs, and how Aidan Reilly and Ben Collier launched The Farmlink Project by picking up the phone.
Through these stories, Jon and Becky share how to clarify your “why,” invite others in, and take that first meaningful step. Because movements don’t need perfection—they need purpose that moves people.
Tune in for a practical, heartfelt roadmap to turning belief into bold, inclusive action.
Learn:
Episode Highlights
Episode Shownotes: www.weareforgood.com/episode/633
Episodes Mentioned:
Scott Harrison: https://www.weareforgood.com/episode/369
Sara Cunningham: https://www.weareforgood.com/episode/8
Aidan and Ben Collier: https://www.weareforgood.com/episode/300
📅 Don't Miss These Free Upcoming Events! 👇
APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)
MAY 14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.
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