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Remember when you were a kid and you put on that cape or crown and you became a real superhero. You could (a probably did) things that you wouldn't normally do as the "real" you, but somehow that article of clothing transformed you. 

In today's episode, I am sharing more about how to use an alter ego to step into the version of a business owner you need to be. Anytime you are required to do something outside of your comfort zone, use this tool and you will be amazed at what you are capable of! Thank you to Todd Herman's and his book The Alter Ego Effect. 

👋We're Food Business Success®. We mentor early-stage founders with real coaching, strategy, tools, and systems to help them avoid common pitfalls and build a brand that lasts. We're also home to the Launch & Grow Accelerator.

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