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What does it actually mean to go after your impossible goal?

By his own admission, Christopher, founder of Vukoo Nutrition,  shouldn't even be here after a near death experience, let alone a be a successful packaged food founder.  He was a food industry nubie going into the very competitive bar category AND it was a refrigerated bar, so people weren't even looking for it.

Our interview is a deep dive into what it really takes to launch a product into retail and online. We talk about the many failures and what it takes to be a self-funded successful brand in today's environment.

I will definitely have him back to talk more about his co-packing adventures as well as his inventory and traceability software he is launching soon (https://vukoocpg.app).

Vukoo Facebook

Vukoo Instagram @vukoobar

Vukoo YouTube

Vukoo website: https://vukoo.com

Vukoo CPG help https://vukoocpg.app

Vukoo Variety Pack

Vukoo Logo Mask

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Check out my YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.

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