Send Kelly a text when you click here, or stop by Kellytibbitts.com
This week on the podcast, listen in on a conversation I have with Liz Trujillo, of mytruedesign, a graphic designer who loves to help people bring their vision to life. We discuss the importance of authenticity and how values should be the driving force behind building a brand and a business you love.
Here are 3 key takeaways:
- Let authenticity drive your brand: Liz shares her journey of shifting from a serious brand to one that embraces her love of pink and reflects her true self. Authenticity became her north star, giving her the confidence to put herself and her values out into the world—reminding us all that staying true to ourselves is where real confidence comes from.
- Your first version won’t be perfect—pivot often! The reality is that your first attempt at branding or business might not fit perfectly. Don’t let that discourage you! It's essential to experiment, pay attention to what brings you joy, and let your values evolve.
- Knowing yourself is the best tool for growth: Taking time to explore what you love—whether that’s colors, images, or ways of showing up online—will help guide your decisions. Liz encourages listeners to pause, make mood boards, and even use tools like Pinterest to get clarity.
Most importantly, don’t hide: put your name and your face out there, because people connect with people, not just great branding.
Links
Let's connect.
I am cheering for you!
