She began 2025 without knowing what a PRD was. She ended the year as an AI builder.
In this episode of Drag & Drop, Feroz Khan sits down with Kat Hill Contag, a non-technical founder and Lovable Ambassador, to explore how the barriers to building software are rapidly collapsing.
Kat’s journey started with curiosity. During the inaugural Lovable SheBuilds Hackathon, she entered a 48-hour competition without a traditional engineering background and built AI Recess, a platform designed to help teams actually use AI in their daily work.
Out of 2,500+ applicants, her project was selected as the B2B category winner.
Her story highlights a major shift happening across the industry.
AI tools and modern development platforms like Lovable are enabling operators, founders, and business leaders to build software directly — not just engineers.
This conversation explores what that shift means for:
• AI builders and non-technical founders
• Operators becoming developers
• Enterprise AI adoption and governance
• The future of software development
The barrier to building is lowering.
The advantage now belongs to those closest to the problem.
Tell us what you loved about this Episode.
Website: itracusa.com
Contact: Feroz Khan
🎙️ This episode is brought to you by ITRAC.
ITRAC helps organizations build Enterprise AI capability.
We support enterprise teams through:
• Specialist AI & OutSystems Talent
• Enterprise AI Training & Enablement
• OutSystems Training & Solutions
• Enterprise AI Community
From developing your existing teams to finding specialist talent, ITRAC helps organizations build the skills and capability needed to adopt AI effectively.
ITRAC | Building Enterprise AI capability through talent, training and community.
