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AI is in the crosshairs of its creators, ethicists, legislators, and a nervous public. With recent headlines predicting the demise of humanity, how does anyone trust AI? On a more operational level, retailers can train and scale AI, but it cannot build trust or relationships, which is an expensive blind spot for retailers. The emerging issue is that AI fluency will separate the haves and the have-nots, and retailers that understand and use AI as a tool to build trust will have a competitive edge. Join Shelley and Aaron Strout, author of Wired for Purpose: Why Humanity Is the Biggest Differentiator in a Digital World, as they reveal how Ford and Ikea became victims of their own tech hubris.
Special Guest: Aaron Strout, Author, Wired for Purpose: Why Humanity Is the Biggest Differentiator in a Digital World
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