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We sit down with Heartwork founder Karen John to explore how travel, Italian design culture, and a love of craft shaped a U.S. manufacturing brand that treats storage as a culture-building tool.

We chat about:

• curiosity, travel, and multidisciplinary Italian design
• why Heartwork chose storage and makes it in the U.S.
• color strategy with Laura Guido-Clark and moving past gray
• quality, customization at scale, and installation simplicity
• enterprise clients, culture through design, and durability
• AI to reduce rework and protect furniture quality
• practical career advice, mentorship, and following energy

Email: Karen at heartwork.com (htwrk.com). Connect on LinkedIn. “If you reach out, mention you heard me on the Trend Report podcast.”


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The Trend Report introduction music is provided by Werq by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4616-werq License: http://creativecommons.org/licenses/by/4.0/