Many business owners know LinkedIn is powerful—but few are using it to its full potential. In this episode, Lianne Kim sits down with LinkedIn visibility strategist Dee Boswell-Buck to uncover timeless strategies and fresh trends that help entrepreneurs grow their leads, credibility, and revenue on the world’s largest professional platform.
From optimizing your profile to leveraging newsletters and LinkedIn Live, Dee shares practical, actionable steps that will help you stand out and connect with the right clients. Whether you’re brand new to LinkedIn or ready to refine your approach, this conversation will give you the clarity and confidence to use LinkedIn strategically in 2026
In this episode, you’ll discover:
Timestamps:
01:00 – Meet Dee Boswell-Buck, LinkedIn visibility strategist
04:00 – Timeless strategies: profile optimization and content that connects
10:00 – Networking intentionally vs. “posting and praying”
18:00 – What’s working now: newsletters, live video, and more
24:00 – Leveraging LinkedIn Premium for credibility and reach
29:00 – Final thoughts: using LinkedIn to grow leads and authority
Connect with Dee:
Her website: https://www.deeboswellbuck.com/
Her IG: https://www.instagram.com/deeboswell_buck/?hl=en
Her LInkedIn: https://www.linkedin.com/in/dee-boswell-buck/
—
Connect with me:
Facebook: https://www.facebook.com/liannekimcoach
Instagram: @liannekimcoach
Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com
Instagram: @mamasandco
Podcasting support:
