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There are times that we are lost and we struggle to make things happen and need someone to guide us through. Are you willing to take a step to turn your ideas into reality? Or do nothing and your ideas remain a fantasy.On this episode of End Hype, Callye talks about the startup world and their great ideas and the reality of it, decoding the entrepreneurs' starting beliefs of doing wild and crazy things to build a successful business and how to approach and solve problems like an optimistic outsider.Listen in for an episode that will guide you in your startup journey as an entrepreneur and winning for real, not for luck. What You'll Learn:How to transform your product ideas into reality (0:04)What is the skill that you need to learn to overcome obstacles that will come in your way to challenge your strength in running your business (15:00)Why practicality and putting it into reality is important like asking yourself the right questions and putting yourself into the position of positivity and negativity. (18:41)And much more!Favorite Quote:" We have two different ways of thinking, pessimist calls themselves realist and then dreamers will call themselves optimists, but these two people are not oil and water, it could be just you. But the value is in the friction. With a lot of this dual type of thinking, the value isn’t in holding one of those beliefs and holding it strong. But the value is in between those two things because it requires both. So the value is in the friction, where you can't resolve those two pieces called cognitive dissonance. These two ideas can't exist, they can't coexist, they cause friction. Those sparks is where real change happens because there's a lot of people out there with ideas that never make anything happen. So when you combine those two things, those two ideas hating each other, arguing with each other, I think it holds the value."Callye KeenHow to Get Involved:Follow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).