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Social media has not been my BFF for a while, and I think I'm finally starting to pick up on some patterns that actually work.
So it's experiment time!
After doing a bit of "studying", I realized I was playing it way too safe with generic content that nobody saves or shares - so I'm switching a few things.
I've decided on a 60-day marketing runway to help with the so-called 'trust recession' that social media is experiencing.
While I had been using my IG account as a pseudo billboard, I'm ready to start spilling my expertise in cruise marketing and this newfound direction has my brain exploding with ideas.
Buckle up because I'm sharing all my thoughts on social media in 2025.
Questions this episode answers:
Enjoy (and take action)!
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Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now strategizes with travel entrepreneurs, so they too can build sustainable travel agencies and market effectively.
She's a maven when it comes to content photography and videography, and as such founded the Cruise Content Library and leads retreats and partners on FAMs where advisors get top notch content and education for their marketing efforts.
Website: https://strategictravelentrepreneurpodcast.com/everything/
Socials:
LI: https://www.linkedin.com/in/ritaperez19/
IG: http://www.instagram.com/takethehelmvbs
FB: https://www.facebook.com/groups/529490048073622
Email:
rita@steeryourmarketing.com
