In this podcast titled, “Marketing 101” we have the great pleasure speaking again with Samantha Lewakowski, Director of Marketing for Alliance Physical Therapy Partners.
In this episode I discuss with Sam all things marketing, including:
- What is Marketing and how it differs to sales
- What the goal / goals of marketing for OP PT clinics are
- What has been the traditional marketing done by outpatient PT clinics
- What E-marketing is
- What types of activities would fall under the e-marketing umbrella
- What e-marketing activities do you believe are most important for a single practice or small group of clinics
- What e-marketing activities are low cost to clinic owners
- What practice owners can start doing right now to help market their business
To learn more about us, visit our website at https://www.allianceptp.com/